Pilot "Fit for life - Bologna" - Cities for Sport

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Pilot "Fit for life - Bologna" - Cities for Sport
Pilot “Fit for life – Bologna”
Pilot "Fit for life - Bologna" - Cities for Sport
Project BADABENE

•   Target: Elderly (retirees)
•   Coordinated by Municipality of Bologna
•   300 older people involved
•   31 operators
•   Started on October 2011 and now ending.
Pilot "Fit for life - Bologna" - Cities for Sport
Supervised group activities
Pilot "Fit for life - Bologna" - Cities for Sport
In the park
Pilot "Fit for life - Bologna" - Cities for Sport
In hiking trails
Pilot "Fit for life - Bologna" - Cities for Sport
Cognitive activities in groups
Pilot "Fit for life - Bologna" - Cities for Sport
Pilot as an extension of the project

• The pilot is conceived as part of the project
  Badabene in collaboration with the
  Municipality of Bologna.
• Scientific supervision of creation of
  communication materials (handbook for
  instructors)
• Development of a booklet for elderly
Pilot "Fit for life - Bologna" - Cities for Sport
Development of a
             communication material
The booklet is intended as a motivational tool for the inactive
elderly population

• 20-30 pages
• Narrative style
• Information on on-going activities
• List of personal trainers for group or home sessions
• List of “Safe gyms” (i.e. gyms respecting specific ethical and
  quality standard)
• To be used as a motivational tool in a face to face
  interaction (e.g, health professionals, caregivers)
Pilot "Fit for life - Bologna" - Cities for Sport
Progress of the action

• Collection and analysis of materials with
  evidence-based findings

• Selection of successful stories of elderly that will
  be included in the booklet

• Selection of exercises (motor and cognitive)
Pilot "Fit for life - Bologna" - Cities for Sport
Message and Materials
         Development & Pretesting

•   Concept Testing
•   Materials Testing
•   Readability Testing
•   Professional Review
Evaluation

• Reactive and proactive distribution
  – In specific key settings
  – In specific targets
  – Through different channels (online and paper)
• Interviews and questionnaires to elderly
Pilot – timeline

August- September    • Development of text, collection of photos
      2013             and stories

    October          • Message and Material
     2013              Development & Pretesting

 November – Dec      • Printing
                     • Distribution (e.g. via GPs, Senior
     2013              Representatives)

    Jan 2014         • Evaluation
Second Partner Workshop in Warsaw

     Thursday, 18 July 2013

         WP 5 PILOT
Fit for life LIMOGES

                        politique                             • Contrat Local de Santé - agenda 21 Local Health Program

                       urbanisme
                                                              • General scheme for the development of futur tourist activities
                                                              • Valorization of activities in parcs

                        Réseaux                               •
                        Networks                                  extended sport - health network

                                                             • enquête sur le niveau d'activité des 60/65ans inquiriry on activity level
              Éducation et connaissances                       60/65 years old
              Education and Knowledge                        • implication of sport students and expert associations in accompaning the
                                                               target group and key institutions

                                                             •Best practices guide and repertoire of actors in sports –health. Campagne of
                                                              sensibilization
                    Communication
                                                             •Creation of information brochures concerning the offer and the tracks
                                                             •Daily events: ATOUT SPORTS RENDEZ VOUS DES SPORTS LIMOGES
                                                              GRANDEUR NATURE, COLLOQUE

        Institutions clés pour atteindre le public            • travail de sensibilisation auprès des institutions clés (colloque) et tables
                    Key institutions                            rondes sur le quartier (à mettre en relation avec clubs seniors)

Paramètres clés- lieux pertinents pour atteindre le public    • travail de sensibilisation auprès des institutions clés ( colloque) et tables
                       Key settings                             rondes

                      Groupe cible                            • Approche multi critères et multi entrées
                      Target group
                                                              • enquête sur le niveau d'activité des 60/65 ans
What is
                                                planned ?

Results

45 PARRAINS et 15 INVITES

Objectifs – aims
Convaincre de faire des activités entre pairs
COLLOQUE
                         LA SANTE ENJEUX

                         Jeudi 17 octobre 2013 -
                         Limoges

    AGIR
 ENSEMBLE POUR
          UN
 VIEILLISSEMENT
        ACTIF
Pour l'accès de tous à
 l'activité physique.
What is done so far ?

Rendez vous des sports – centre
          commercial
           (lieu de vie)                                          Module de
     ( 7 septembre 2013)          Répertoire acteurs sports    formation sport
                                        santé 2014            santé en formation
       PEPS/LIMOGES
         ICAPS/HEPA
                                       Septembre 14                continue

                                                                 Etude niveau
      Évènement Limoges            Guide des bonnes           d’activité physique
      grandeur nature ( 29                                       60/65 (fried)
                                    pratiques mars
        septembre 2013)
                                         2014
    Implication participants
     « printemps sportifs »         Report FIT FOR                2014/2017
             25/105                     LIFE

                                       Sport in parc
             Colloque
                                     Octobre 2013- ….
    Institutions clés et lieux
            pertinents            Validation du schema de
                                        jalonnement
         ( octobre 2013)
                                         Octobre 13
• Pour un vieillissement actif cible 60/74 ans
•Du sport à visée récréative au sport à des fins
préventives

    Regards croisés
                                      sensibilisation

                                                        Temoignages
                      Etat de la connaissance
Les bénéficiaires du colloque
   « Santé enjeux »
• Politique publique en matière de santé , de lien social, de la
  culture du sport, de la personnes agées
• Les responsables de service relevant de ces politiques
• Le mouvement associatif relevant du champ sportif, familial,
  social, sanitaire, socio culturel et caritatif
• Le secteur santé-praticiens ( médecins, kinés, infirmières…)
• Le secteur éducation à la santé ( Peps, les mutuelles
  impliquées dans la prévention…)
• Les institutions ( ARS, CARSAT,CPAM, CAF, MSA..)
Plan de diffusion prévisionnel

                    socio culturel et
                      caritatif; 19         culture; 5
         Personnalités; 8
organismes de
  retraite; 11
                                                                  SPORT; 61
comité local fit
   for life et
 intervenants;
       23

                                VILLE; 26
    service à la                                                               autres; 2
   personne; 10
                                                                       institutions
                                                                         clés; 11
                                                           santé et
                                                         réseaux; 11
Allocution inaugurale
09h-09h20
                 - M le Maire de la Ville de Limoges- M le président du CDOS 87. M le préfet
9h30 12h30                                             AGIR ENSEMBLE POUR UN VIEILLISSEMENT ACTIF
9h30 10h10                                                            Concept sport sante
                                                                                              Mise en valeur de l’activité physique pour un
                                                                                              vieillissement actif: Fit for Life Europe un cadre
                         le concept sport santé          Fédération française de cardiologie.
                                                                                              HEPA pour les personnes agées dans les villes
                                                                                              d’Europe
                   Anne laure BOUNICAUD (DRJSCS)         professeur VIROT (CHU limoges) Elisabeth LABBE (ville de limoges)
10h 10 - 10h30                                            exposition et communication - PAUSE 1
                 Les ENJEUX les connaissances issues de la recherche, les connaissances issues des savoirs tacites et les connaissances issues
10h30 12h30
                                                                  des données analysées
                 Synthèse des travaux contexte médico     Synthèse des travaux en Sciences         Synthèse des travaux en Sciences et
                            physiologique                       Humaines et Sociales           Thechnique des Activités Physiques et Sportifs
                                                           Sylvain AQUATIAS (enseignant        Anne VUILLEMIN (enseignant chercheur en
                  professeur DANTOINE (CHU limoges)      chercheur en sociologie- Université STAPS- Université de Nancy,membre du comité
                                                                    de Limoges)                           scientifique IMAPS)
12h30-14h00                                                                 LUNCH
14 h 16h30                                                                les enjeux
                           Politique sport santé du CNOSF                      Madame TROUBAT                  Politique sport santé de l’Etat
                    Président de la commission sport santé ou son
14h 14H30                                                                adjoint au maire en charge des
                    rerepresentant du Comité National Olympique
                                                                                     seniors
                                    Sportif Français

14 h30 17h                 Au regard des enjeux, comment mobiliser les personnes les plus éloignées de la pratique
                                                                moderatrice Anne VUILLEMIN
14h30 15h15      EFFORMIP (réseau midi Pyrénées)
ATELIER 1        GRAND TEMOIN
                                                           Exposition et communication – PAUSE 2
15h15                                                            Quelles Formations ?
15h30 16h15      Nagez forme santé (FF Natation)
ATELIER 2        GRAND TEMOIN
16h15 -17h                                                                  Débats
17h                                                      clôture des travaux synthèse et perspectives
Projet en cours de validation
Projet de maquette
communication – Informationel Design informationnel
Les outils d’evaluations
   indicateurs ( liste à construire)                                                     valeurs cible
  1 le pourcentage d'acteurs mobilisés dans le comité de soutien

  2 réalisation du colloque

  3 réalisation des parcours santé/orientation

  4 schema directeur parcours temps

  5 repertoire des acteurs sport santé

  6 nombre d'actions sport santé identifiés sur limoges

  7 collecte des etudes sur le territoire ( données demographie etudes cdes CHU STAPS)

  8 taux de participation du secteur associatif sportif au colloque

  9 taux de participation du secteur santé (ars, medecins…) au colloque

 10 taux de participation du secteur service à la personne au colloque

 10 taux de participation du secteur retraite au colloque

 11 taux de participation du secteur socio culturel au colloque

 12 taux de participation du secteur universitaire et institutionnel au colloque

 13 le taux de retour enquête de satisfaction colloque

 14 le taux de retour enquete niveau d'activité ( choix du questionnaire à valider)

 15 frequentation journée atout sport

 16 frequentation +60 ans Limoges grandeur nature

 17 frequentation journée atout sport
Les indicateurs où les résultats sont bons
    le pourcentage d'acteurs mobilisés dans le comité de soutien
    réalisation du colloque

J
    Les indicateurs pour lesquels les valeurs cibles devraient être atteintes en 2014/2015

K   Les indicateurs pour lesquels malgré les actions engagées les valeurs cibles ne sont pas
    atteintes

L
    action non engagées
    journée atout sport

L
Questionnaire IPAQ

                            http://www.evaluation-
   nutrition.fr/outils.html?file=tl_files/evalin/fichiers/outils/outil_14.pdf.
Fried criterias
Thanks for your attention !
Fit for Life Europe
Pilot project

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Common titel for the interventions in Stuttgart

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
pilot project in Stuttgart - Mönchfeld

                                                          in Mönchfeld

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung                  18.07.2013
Fields of action of the HEPA-Framework

                               New offers
                               Networks
                               Communication
                               Education and
                               Knowledge
                               Policy

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Fields of action

                                                 New offers

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung       18.07.2013
Pharmacy in motion
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Sports in the park – Senior dance
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Fields of action

                                                 Networks

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung     18.07.2013
EU Projekt „Fit for Life Europe“
 Pilotprojekt Mönchfeld

Local network = Representatives Key Settings
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Fields of action

                                             Communication

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung      18.07.2013
Info brochure
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Mercedes Gröger: Local project patronage
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung       18.07.2013
Local event – Action day
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Fields of action

                                                 Education/
                                                 Knowledge

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung       18.07.2013
Local event – Civic Participation
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Pilotprojekt Mönchfeld

Civic participation – 55 dedicated participants
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Results of the civic participation

„Activity pate“
„activity on order“ for existing groups
exercice sheet for home training
overview of all exercise offers on TV
theme nights with presentation of „special“ physical activity
 offers and their advantages
build up new offers (e.g. Tai Chi) with regard to different
 proficiency levels
increased advertisement for existing and new offers
Boule facilities

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung      18.07.2013
Fields of action

                                                          policy

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung            18.07.2013
Presentation of the results in political committees       18.07.2013
Landeshauptstadt Stuttgart – Amt für Sport und Bewegung
Next steps

Advanced training for medical professions in September

Workshop on physical activity equipment for elderly in common
 space in October

Expandation of the „Pharmacy in motion“

Transformation of the „Sports in the Park“ groups in winter
 offers

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung   18.07.2013
Further development „fit ab 50 in Stuttgart“

                                                          Mönchfeld

                                      Dissemination of the concept

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung               18.07.2013
Department for Sports
and Physical Activity
Physical Activity Promotion and Sports Development

 Andi Mündörfer, Sportwissenschaftler, Tel: 216 59814
                andi.muendoerfer@stuttgart.de
 Lena Knorr, Verwaltungswissenschaftlerin, Tel: 216 59812
                 lena.knorr@stuttgart.de
 Maarit Schneider-Penna, Sportpädagogin, Tel: 216 59811
                 Maarit.Schneider-Penna@stuttgart.de

 Carolin Barz, Sportwissenschaftlerin & Gerontologin, Tel: 216 59810
                 carolin.barz@stuttgart.de

Landeshauptstadt Stuttgart – Amt für Sport und Bewegung                18.07.2013
Fit for Life Warsaw
Pilot Project Ideas (WP5)

  Stuttgart 6-8 February 2013
Ideas fot the strategy website
Context of the City
•   Education
•   Documents: Education Policy
    of City of Warsaw 2008-2012 (Polityka edukacyjna
    m.st. Warszawy w latach 2008-2012)
•   Warsaw programme of education development 2013-
    2020 (Warszawski program rozwoju edukacji w
    latach 2013-2020).
•   Leading Programmes: Summer in the City, Winter in
    the City
•   Leading Institutions:
•   Centrum Nauki Kopernik
•   Stołeczne Centrum Edukacji Kulturalnej
•   Pałac Młodzieży
Warsaw’s for Children
Ideas for the action

• Working groups – workshops for seniors and
  best practices of Warsaw how to create social
  products in cooperation of the Social
  Community Service and Social Project
  Department
Strategy for Pilot Project Warsaw
                                Fit for Life
                       on July 2013 – March 2014

•   Collecting information about the programme of sport activities for seniors in a
    wide Urban spectrum involving both city sport centres as well as local
    organizations in cooperation with Warsaw’s districts authorities and sport centres
•   Creating the website structure in design and content sportowa.warszawa.senior.pl
    in cooperation and discussion with seniors stakeholders
•   Building and launching the website
•   Presentation of the communication and promotion ideas for „Fit for Life Europe” in
    Warsaw engaging the children and youth in cooperation with Warsaw’s schools
    and kindergartens on the motto:
    convince your grandmum and granddad how good is to be physical active and
    healthy!
•   Summing up the Project, reporting and conclusion – preparation to the Closing
    Congress in Stuttgart 2014
•   Information of the project results and remarks for the future ideas of physical
    activities in active aging
Network of Cooperation
• Organizing of cooperation in the project „Fit for Life” within the Advise
  Committee on the presentation of the offer of sport and recreation
  activities for seniors, best practices, interdisciplinary cooperation,
  information and promotion.

• Contribution of Mr Michał Szczerba concerning best practices and
  strategic plans of Polish Parliament and Government on behalf of seniors
  activity (especially seniors Policy in cooperation with Ministry of Social
  Affairs, University of Third Age activities including Warsaw Academy of
  Physical Education University organizing Seniorada event)

• Contribution of Social Projects Department regarding cooperation with
  Universities of 3 Age and best practices
Network of Cooperation
– Contribution of Centre of Social Communication regarding
  promotion and information action
– Contribution of sport centres and association TKKF
  Chomiczówka concerning the information about physical
  activities programme, creating the website and building
  the programme according to stakeholders wishes and
  needs, as well as in organizing the round table with seniors
  representatives in order to arrange the website
  sportowa.warszawa.pl/senior information according to
  their expectations
Free discussion
• The main problem was the extension of the age of retirement
  in Poland (up to 67 years old) which generates the need of
  new programmes of physical activities for the age group 50+
  or even 40+ to maintain them in the best possible form as
  long as possible, the examples of good practice – “Poczta
  Polska” state institution (Polish Mail) which organizes the
  sport activities for its employees using the social funds.
• The plan of further action was discussed. The next meeting is
  expected on September 10th, 2013 at 10.00 a.m. in order to
  start the strategy of pilot project and to prepare
  questionnaires in groups to ask seniors about their
  expectations
The City of Warsaw would like to discuss and achieve the
                 following with Fit for Life:
• to learn about other practices and good examples;
• to promote best practices among Warsaw’s citizens by
  establishing the Senior Website for sports and recreation
  programme;
• to gain better understanding of the needs of senior citizens
  in Warsaw;
• to carry out quantitative and qualitative research of
  Warsaw’s best practices in order to increase their efficiency.
• exchange experiences between NGOs cooperating with the
  City of Warsaw
• Senior sports and recreation will be establish for
  Information, Integration and Innovation
  of Communication
Seniors Programmes
Ursynów Centre of Sport and Recreation
Pilot Project Ideas Warsaw

• The main Warsaw action is:

• Creating the Website presenting the special
  programme for seniors of sport and recreation
  acitivities on sportowa.warszawa.pl – official
  City website for sport and recreation
  as a new tool of information and promotion
How elder people get information
What is the main area of activity
Free time according
to personal preferencies
Elder people opinion
  on the City’s offer
Kind of activities
Seniors Programmes
Ursynów Centre of Sport and Recreation
Sources of information
Limits of participation
The main problems of people
Seniors Programmes
Ursynów Centre of Sport and Recreation
www.sportowa.warszawa.pl
www.sportowa.warszawa.pl
www.sportowa.warszawa.pl
Warsaw sport facilities
               friendly to seniors
•   Multifunctions
•   Sport Halls
•   Basketball
•   Volleyball
•   Football
•   Gymnastics
www.sportowa.warszawa.pl
• Recommended profile:
• www.sportowa.warszawa.pl/senior
• Recommended areas:
• Sports and recreation activities of city sports centres and all
  possible places and institutions divided into disctricts, zones,
  age groups and preferencies (including health conditions)
• Experimental groups:
  isolated „depressed” people
  Inhabitants of social health centres
• with non profit organisations support (TKKF Chomiczówka and
  Mali Bracia Ubogich)
Some ideas…

• To have a „living website” SMILE with some
  „attractions” for elder such as: competition,
• counting points for daily activeness,
• collecting stickers ect…..
• with modern tools for younger to help elder
Pilot Project Ideas Warsaw

• The activities in details:

• To establish the Committee constisting of local
  representatives of seniors to discuss the idea,
  content and design of the website in a form of
  round tables in the period from March 2013 to
  June 2013
The Advisory Committee
• Warsaw City Hall, Sport and Recreation Department
• Warsaw City Hall, Social Community Service and Social Project
  Department
• Warsaw City Hall, Centre of Social Communication
• Mr Michał Szczerba Member of Polish Parliament, leader of
  political activities on behalf of seniors
• Sport and Recreation Centre in the District Praga-Południe
• Sport and Recreation Centre in the District Ursynów
• Recreation Activitiy Association TKKF Chomiczówka
• Representatives of seniors (pending, organization of seniors
  suggested ex. University of Third Age of the Academy of
  Physical Education in Warsaw)
The latest ideas

• To cooperate with the association
• Mali Bracia Ubogich and Social Care Centres to
  establish „special experimental groups” of
  seniors separated and „problematic” to
  engage them to physical activeness
Pilot Project Ideas Warsaw
• The activities in details:
• To invite the notable person representing local policy and
  authority to support the project – Michał Szczerba a member
  of Polish Parliament and his activity for seniors)
• To conduct the interview - questionaires among the
  representatives of seniors inhabitants in order to get know
  how are their preferencies, wishes and needs
• To organise the meetings with seniors for testing the tools of
  internet website in a form of workshops
Pilot Project Ideas Warsaw

• The activities in details:
• To introduce some forms of promotion such as:
• Posters and broschures dissemination with
  cooperation of Warsaw kindergatens and schools in
  the title: TAKE YOUR GRANDMUM and GRANDDAD
  from home to sport!
• The sport events for seniors (bikes, running,
  swimming, recreation) with volunteers participation
Re-Play project experience
Pilot Project Ideas Warsaw
• Our idea is to:
• find and to implement the new forms of physical activeness
  for elder people (esp. local initiatives with leaders in
  cooperation with Warsaw districts)
• To improve communication and information
• To invite seniors to use modern systems of communication
• To arise and support the intergeneration integration (children
  to their grandparents)
Poster Fit for Life Warsaw – experience of
                   Re-Play
Indoor swimming pools
Pilot Project Ideas Warsaw
• The „dream” category purposes:
• To reach to people of special need
  (ex. social care centres inhabitants and separated people –
  groups with cooperation of association „Mali bracia ubogich”)
• To train volunteers among seniors to animate sport and
  recreation activities in local groups – with cooperation of
  Sport and Recreation Centres (esp. Praga Południe) and
  association TKKF Chomiczówka
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